NTIA launches new privacy process for commercial facial recognition

The National Telecommunications and Information Administration has announced a new privacy multi-stakeholder process regarding the commercial use of facial recognition technology.

The first meeting regarding this new process will be held of February 6, 2014, and subsequent meetings will be held throughout the year.

According to the administration, the goal of the new process is to develop a voluntary, enforceable code of conduct that specifies how the Consumer Privacy Bill of Rights applies to facial recognition technology. Stakeholders will discuss how best to ensure that consumers’ rights to control, transparency, security, access and accuracy, focused collection and accountability are respected within the context of current and emerging commercial uses of facial recognition technology.

According to a message from the Assistant Secretary for Communications and Information and NTIA Administrator Lawrence Strickling on the NTIA website, the new multistakeholder process is an NTIA-led effort to implement the Consumer Privacy Bill of Rights, part of the Obama Administration’s blueprint for improving consumers’ privacy protection in the information age and promoting the continued growth of the digital economy.

Further details on the timing and attendance of these meetings is available on the NTIA website.

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