Early Warning to acquire multi-factor authentication firm Authentify

April 8, 2015 - 

Fraud prevention and risk management firm Early Warning announced it will acquire phone-based, multi-factor authentication solutions firm Authentify Inc. for an undisclosed amount.

Once the acquisition closes, Early Warning will be able to provide customers with the ability to integrate, manage and prioritize multiple digital channel authentication methods through a single platform to reduce fraud and risk while improving the consumer experience.

With the acquisition of Authentify and its 2013 equity investment and exclusive agreement with Payfone, Early Warning has managed to develop a differentiated digital channels authentication solution suite that reinforces its identity and payments solutions.

Early Warning’s digital channels authentication solution suite offers a range of benefits, such as improving mobile security and reduces consumer friction by leveraging innovation in biometric and behavioral authentication; strengthening authentication events; supporting the integration, delivery, prioritization and management of current and future digital authentication technologies enabled by a software development kit; and offering a persistent identifier that is authenticated in real time, via mobile network operators.

“As organizations strive to provide consumers with an online experience that is both seamless and secure, managing authentication factors and methods is crucial,” said Early Warning CEO Paul Finch. “With the acquisition of Authentify, Early Warning is well on its way to realizing its vision of providing both the powerful multi-faceted authentication needed today plus the advanced authentication needs of the future.”

“Guarding businesses and consumers from fraud is becoming more critical each day, and this acquisition represents two companies with a common objective uniting to reinforce that goal,” said Authentify CEO Peter Tapling. “Our customers have come to trust Authentify to better secure their online environments, and we are pleased to see their ability to authenticate with ease and accuracy only strengthened.”

Previously reported, Authentify, Inc. recently partnered with LifeMed ID, Inc. to provide “Better Together”, a combined mobile patient authentication solution with automated registration workflow for patient identity validation, accurate medical record matching, insurance verification and payment processing in healthcare.

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About Justin Lee

Justin Lee has been a contributor with Biometric Update since 2014. Previously, he was a staff writer for web hosting magazine and website, theWHIR. For more than a decade, Justin has written for various publications on issues relating to technology, arts and culture, and entertainment. Follow him on Twitter @BiometricJustin.