SensibleVision releases multi-factor face authentication solution for retailers

May 17, 2017 - 

SensibleVision has launched Autodentity, simultaneous multi-factor face authentication solution that enables enterprise users and consumers to securely access devices.

Based on 10 years of R&D and six patents, Autodentity allows retailers to increase the security of their websites through an unobtrusive authentication method.

Users simply take a selfie with their computer or mobile device, and every time they log into a site their image is instantly verified.

They can then use a second authentication factor selected by the retailer — ranging from a gesture, a fingerprint, choosing a secret shape on the screen, speaking a passphrase or the GPS location — to re-access sites within just a few seconds.

Autodentity provides an additional layer of security that is nearly impossible to hack, SensibleVision said.

“Challenging and time consuming authentication protocols continue to plague online customer interactions,” says George Brostoff, co-founder and CEO of SensibleVision. “We built Autodentity to help online retailers leverage face-recognition as part of their security mix to minimize user frustration and capture the revenue opportunities that abandoned shopping carts represent.”

Autodentity can help retailers increase conversion rates, build customer loyalty, and improve brand perception, according to the company.

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About Justin Lee

Justin Lee has been a contributor with Biometric Update since 2014. Previously, he was a staff writer for web hosting magazine and website, theWHIR. For more than a decade, Justin has written for various publications on issues relating to technology, arts and culture, and entertainment. Follow him on Twitter @BiometricJustin.