Home Shopping Network to feature BIO-key fingerprint reader

BIO-key’s SideTouch fingerprint readers for Windows will be featured on the Home Shopping Network (HSN) Wednesday, September 27th airing during the 8 p.m. hour ET.

SideTouch is compatible with Windows Hello, allowing users to substitute fingerprint authentication for their passwords/PIN and seamlessly sign in to their device. Users enroll by simply plugging the reader into their device’s USB port. Using SideTouch and Windows Hello, users can also access applications such as Dropbox, EnPass, 8 Zip, Cloud Drive!, FourBudget, ShareFile, Passwords 10, One Messenger, OneLocker Password Manager, Flow Mail and Hopic Explorer.

This is great exposure for the BIO-key brand and its SideTouch fingerprint readers as HSN broadcasts 24 hours a day to nearly 96 million homes across North America. HSN hosts will demonstrate how easy it is to install and use SideTouch readers on Windows PCs and tablets and will offer SideTouch readers in product bundles and exclusive promotions to their customers.

Mike DePasquale, chairman & CEO, BIO-key commented, “We are excited to partner with HSN and to expose their viewers nationwide to the enhanced security and ease of use of our compact fingerprint readers. Our technology team designed SideTouch as a secure, affordable and easy to use fingerprint reader, and we feel confident that these consumer-friendly features will resonate well with HSN’s broad customer base. After seeing our products in action, we look forward to enabling HSN customers to bid farewell to cumbersome passwords once and for all.”‎

Earlier this month, an unnamed U.S. insurance provider focused on retirement products with total assets of nearly $250 billion selected BIO-key EcoID fingerprint readers as an added layer of hardware-based user authentication to complement its existing password-based sign-in credentials for thousands of employees.

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