October 11, 2017 -
IdentoGO by IDEMIA, formerly OT–Morpho and the exclusive provider of TSA Precheck, has been named the Official Identity Security and Biometrics Partner of the New York Jets.
The multi-year partnership marks IdentoGO’s first NFL partnership and first exclusive sponsorship in professional sports. The deal will also provide Jets fans with the opportunity to register for expedited security screening for travelers (TSA Precheck) at MetLife Stadium on game days.
“We are proud to be the first sports team to partner with an industry leader like IdentoGO,” said New York Jets President Neil Glat. “We look forward to working with them to explore new ways to provide our fans with access to new and improved technology to improve the gameday experience.”
IdentoGO will also be the presenting partner of the New York Jets Fan Hall of Fame, an initiative launched earlier this season to celebrate the ultimate Jets fan.
“Our partnership with the Jets allows us to reach as many as 75,000 fans at each home game and enroll a high percentage of those people into the proven safe and secure program,” explained Didier Lamouche, CEO of IDEMIA, the company that provides IdentoGO services. “We are thrilled to be working with such a world-class organization.”
The partnership also includes a pilot program focused on leveraging IdentoGO’s technology to be potentially implemented as part of the fan experience at New York Jets home games and other Jets events throughout the year. The partnership also includes signage at MetLife Stadium, as well as digital, and social assets.
Earlier this year it was revealed that five million travelers have been registered in the TSA PreCheck program, three million in the past year alone.