November 16, 2017 -
Iris recognition technology from EyeLock will be embedded into ViaTouch’s Auto-Retail solution to provide security and personalization, following an integration partnership announced Wednesday.
Developed from its real-time, interactive media solution LISA (which stands for Luxery Interactive Smart Shelves), ViaTouch’s Vicki (ViaTouch Intellishelf Cognitive Kinetic Interactions) product uses artificial intelligence to serve as a virtual clerk and high-tech vending machine. EyeLock’s iris authentication technology with dual-eye verification enables a fast, user-friendly experience, according to the announcement.
Vicki engages with customers, talk to them, and delivers incentives like loyalty programs and discounts while learning customer’s preferences to better serve them as a virtual sales clerk. The products that customers look at, take from and replace on the shelves are tracked by Vicki’s “smart shelves.”
“This new partnership with ViaTouch is a major breakthrough for EyeLock,” said Jim Demitrieus, CEO of EyeLock. “For years, we have been investing in our IP portfolio, working with industry leaders in technology and across a diverse set of industries to introduce a portfolio of embedded products. This win is indicative of the many potential commercialized applications for iris authentication. The ViaTouch partnership underscores an innovative approach to protecting consumer identity and transaction security.”
EyeLock’s proprietary technology collects more than 240 unique iris characteristics, and the performance capabilities of its algorithm have been validated by Novetta. It’s reference designs have working distances up to 60 cm (23.6 inches) with a false accept rate of 1 in 1.5 million for authentication with a single eye and a false rejection rate lower than 1 percent.
EyeLock, a majority-owned subsidiary of VOXX International Corporation will showcase Vicki in the VOXX booth at the International Consumer Electronics Show in Las Vegas, January 9-12, 2018. The first Vicki machines embedded with EyeLock iris recognition are expected to be available in Q2 2018.