Augmented reality startup Blippar integrates facial recognition into app

Augmented reality (AR) startup Blippar has integrated real-time facial recognition technology into its mobile app, which allows users to generate “AR Face Profiles,” according to a report by Business Insider. The facial recognition technology enables users to scan faces — either in-person, a printed photo, or television — via their smartphone cameras to unlock a “unique augmented reality experience for people who have a recognized face profile,” according to Blippar. The feature will only successfully unlock a profile if the