Panasonic to launch facial recognition technology to Indian market next year

Panasonic is planning to launch its biometric facial recognition technology in India sometime next year, the Business Standard reports.

Panasonic India System Solutions Head Vijay Wadhwan told the Business Standard that despite rising privacy concerns, growing awareness of public safety is encouraging demand.

Panasonic recently supplied more than 600 cameras to one of the country’s largest schools. Competition is stiff from Chinese vendors, however, with camera prices ranging anywhere from 500 rupees (roughly US$7.20) to 1.5 million rupees ($22,000), according to Wadhawan.

The company hopes to increase its business-to-business revenue in India by 50 percent.

Japanese convenience store chain FamilyMart recently began piloting a facial recognition system supplied by Panasonic.

Panasonic’s facial recognition cameras were also recently deployed to a school district in the U.S.

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