FB pixel

Amazon trialing biometric hand geometry payment, Ring may be developing facial recognition


Ring Ukraine is developing facial recognition technology, although the Amazon-owned Ring does not currently use it, BuzzFeed News reports.

The company has long said that it does not use facial biometrics, according to the report, but Ring Ukraine’s website describes crime prevention and monitoring systems in development as being based on facial recognition, and a presentation made in 2018 by Ring Ukraine’s “head of face recognition research.” Ring does use object detection to reduce the number of false motion alerts.

Ring’s relationship with law enforcement agencies suddenly became more controversial when it was revealed that the company has partnered with more than 400 police forces across the U.S., many more than previously thought. Privacy advocates and watchdogs have previously expressed concern about the relationship between Ring and police forces.

The company confirmed to BuzzFeed that it does not use facial recognition, but did not comment on the Ukrainian team’s research initiatives. The outlet reports that there are 1,000 Ring Ukraine employees, a number which may grow by 50 percent next year, and job postings for the team refer to facial recognition. The relation between Ring and Ring Ukraine is unclear, however, as the company says it uses third party contractors in the country, but does not have an office in Kiev.

Amazon has also launched a trial of biometric hand geometry recognition for vending machines at its New York offices, the New York Post reports. The non-contact system is code-named “Orville,” and a source told the Post that it will be linked to a credit or debit card through customers’ Amazon Prime accounts.

The source also said the technology is currently accurate to within one ten-thousandth of 1 percent, but the company plans to increase it to one millionth of 1 percent before launching it more widely. By the beginning of next year, however, Amazon plans to have the technology deployed at Whole Foods points of sale, and it could eventually be rolled out to all U.S. locations.

Unlike Amazon’s fully-automated Go stores, the biometric POS planned for Whole Foods will not require shoppers to be carrying smartphones.

“I think they probably made a judgment call that Americans are probably not going to want to pay with their face, but they’ll be fine to pay with their fingerprint or their hand,” technology ethics researcher Stephanie Hare told the Post. “That feels less like a mug shot.”

An Amazon representative declined to comment.

Article Topics

 |   |   |   |   |   |   |   |   | 

Latest Biometrics News


Stakeholders see digital ID advantages, but work on standards needed, reports suggest

Businesses recognize the potential for digital IDs to revolutionize customer engagement. Approximately 75 percent of respondents to a new Regula…


Footprint makes a mark on ID verification market with $13M series A round

New York-based KYC and digital identity verification startup Footprint has announced a $13 million Series A funding round led by…


Pindrop claims up to 99% accuracy detecting synthetic voice fraud plaguing call centers

Pindrop has released its 2024 Voice Intelligence and Security Report, and its conclusions will come as no surprise to anyone…


Real-time remote biometrics banned in EU with final green light for AI Act

The European Union’s Artificial Intelligence Act received a final green light allowing it to become the world’s first major regulation…


Ethiopian capital Addis Ababa unveiled as host of 2025 ID4Africa AGM

It’s not only the case with sporting events like the FIFA World Cup, or the Olympic Games. The host of…


Ryanair accused of GDPR violations with biometric passenger verification

Travel policy advocacy group eu travel tech has lodged a formal complaint with the French and Belgian Data Protection Authorities…


Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Most Read This Week

Featured Company

Biometrics Insight, Opinion

Digital ID In-Depth

Biometrics White Papers

Biometrics Events