Evident ID launches data privacy compliance tool for GDPR and CCPA

Categories Biometrics News  |  Trade Notes

With Europe’s General Data Protection Rule (GDPR) and the California Consumer Protection Act (CCPA) substantially raising the bar for privacy requirements, Evident ID has launched a new product to allow organizations to perform compliant data subject access request (DSAR) processes and meet “right to access” obligations.

The new Verified Data Request (VDR) product is part of Evident’s Identity Assurance Platform, enabling businesses to verify the identity of individuals who request access to their personal data. Evident says VDR is the first product of its kind on the market.

VDR pulls data from more than 6,500 authoritative sources to avoid “data subject not found” results, according to the announcement, and provides end-to-end encryption for an additional security layer.

“Through the release of Verified Data Request, Evident is transforming the DSAR process for data protection regulations like GDPR and the newly introduced CCPA,” said chief product officer and co-founder Nathan Rowe. “Evident’s new solution incorporates the same high standards for user experience as our Identity Assurance Platform, allowing businesses to respond to requests faster and with more confidence, while also providing a seamless workflow for their users.”

Businesses can configure Evident VDR to incorporate dynamic assurance, with consumers performing an additional identity verification process before being given access to data. The technology is sold as a turnkey solution, and it requires no development or ongoing maintenance, the company says. It verifies identities in 177 countries, including the U.S. and all of Europe.

“As companies grapple with how to handle compliance in the face of new regulations like CCPA, they are overwhelmed with all of these new norms that can potentially put them at risk of non-compliance,” said Evident Founder and CEO, David Thomas. “With the introduction of Verified Data Request and by implementing our privacy-by-design practices, we’re effectively enabling businesses to easily vet anyone who requests access to their data under this new regulation.”

Evident also announced that in recognition of an immediate need among organizations particularly burdened by new regulatory requirements, Evident will offer its VDR to nonprofits and venture-backed companies with less than 50 employees for free.

The company also launched its Evident360 AI-based identity verification software in June.

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