BIO-key establishes Moroccan sales partnership
BIO-key International has established a relationship with Moroccan technology provider Arthur & Co. to provide the company’s portfolio of biometric identity and multi-factor authentication solutions to enterprise and government customers throughout the Middle East and North Africa regions.
The growing market in the UAE has fueled a higher demand for advanced levels of security when establishing and managing digital identity systems and the trend is shifting towards the use of biometric-based technology within access control and identity management solutions. In Qatar, with the upcoming FIFA World Cup 2022, the region is also expected to see increasing demand for advanced security systems supported by biometric technology.
“The Middle East and North Africa is a part of the world that has a high demand for strong yet convenient security solutions to combat fraud and other types of malicious attacks,” stated Mike DePasquale, chairman & CEO, BIO-key. “We’ve noticed a measurable increase in the number of inquiries that we are receiving for software and hardware solutions in MENA. As we engaged in traditional business development activities with these prospects it became apparent that it would be advantageous to have a physical presence in the territory in order to build strong customer relationships and to support the ongoing demand which we anticipate will continue to grow over the coming years.”
Arthur & Co. Group CEO Mr. Nasraddine Riah commented: “BIO-key empowers organizations in MENA to combat fraud and online threats at a time of high-risk and vulnerability as online banking activity increases. Based on BIO-key’s many achievements and international recognition, they offer an optimal solution to achieve the objectives necessary to deliver certified and proven security and efficiency.”
BIO-key MENA will be exhibiting at the upcoming IT Digital Days Forum in Casablanca, organized by the French Chamber of Commerce on April 20th and 21st.