NEC facial recognition enables OCBC Bank to offer enhanced customer experience
OCBC Bank in Singapore has been using facial recognition technology developed by NEC for the last two months as part of its efforts to improve service excellence.
Using NeoFace, NEC’s AI engine for face recognition, the system instantly identifies OCBC Premier Banking customers in real-time as they approach the lounge in the branch without needing to stop to look at the camera, enabling staff to give the client a more personalized and pleasant customer experience.
In March of last year, NEC’s face recognition technology achieved the highest performance evaluation in the Face in Video Evaluation (FIVE) testing performed by the U.S. National Institute of Standards and Technology (NIST).
“Moving ahead, we look forward to exploring more innovative and meaningful ideas to help customers digitally transform their businesses through artificial intelligence that includes biometrics and facial recognition,” said Lim Kok Quee, Managing Director and Deputy CEO (ASEAN Sub-Region) of NEC Asia Pacific.