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Itesso previews facial recognition software for hotel check-in


Hotel software provider Itesso has implemented a new tool that will enable front-desk staff at high-end hotels to recognize guests as soon as they walk in the door.

Itesso’s software works by using an image taken with the Glass camera, which is then compared against the hotel’s database as well as publicly available online images, such as the person’s LinkedIn profile. The app will also streamline the check-in process once the guest’s identity is recognized.

Google officially banned Glassware last year, and in a Google+ post in May 2013, it cited “interest and concern around the possibilities” among Glass Explorers, as well as promising that it would put “strong privacy protections” in place before approving Glassware.

Despite the lack of approval from Google, Itesso says it will continue to create and distribute Glassware, privately, to its own customers, independently of the MyGlass portal.

The feature is ideal for both hotels and its guests as it will provide a more personalized, VIP approach to customer service, with lobby staff being able to instantly recognize the guests. This will likely encourage many guests to return to these hotels in the future.

Itesso recently demonstrated the new software at the Hotel Industry Technology Expo and Conference in Los Angeles last month.

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