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Jumio launches ongoing biometric authentication powered by FaceTec


Jumio has launched a combined identity proofing ongoing authentication product for online transactions powered by FaceTec facial biometrics technology.

The new Jumio Authentication provides businesses with a fast, secure, accurate, and easy to use video-selfie identification tool to prove the identity of users for online transactions with FaceTec’s ZoOm 3D Face Login with TrueLiveness Detection, according to the announcement.

“As more of our important interactions move online, establishing trust digitally has become critical,” said Stephen Stuut, CEO of Jumio. “Jumio is pioneering selfie-based authentication to allow businesses to leverage biometric user data captured during enrolment and re-verify that data in the future. With our new selfie-based authentication, users are not required to repeat the identity proofing process again — they just take a quick selfie — and as the digital chain of trust grows, so does the security level.”

“Jumio is the first company to offer true end-to-end identity verification. What I mean by this is that Jumio now offers a biometric-based identity proofing plus user authentication that leverages the same face-based biometric,” Jumio VP of Marketing Dean Nicholls told Biometric Update in an email. He points out that while corroborating the identities of familiar people extends the company’s identity proofing, which has been its core business over the past five years. “Historically, the technologies and vendors used for identity proofing and user authentication have been distinct and mutually exclusive. With Jumio, a user creates a 3D face map during the initial account set-up/enrollment. After the user is successfully onboarded, they can take a fresh video selfie that creates a new 3D face map, which is then compared to the original 3D face map to authenticate the user in less than 3 seconds.”

This makes the new tool function as an end-to-end technology suited to high-risk scenarios such as logging into an account from a foreign IP address, authorizing an online purchase or wire transfer. The company also identifies unlocking rental car doors, hotel self check-in, online test taking, and continuous security uses like re-verifying the identity of ride-sharing drivers as potential use cases.

Jumio integrated FaceTec’s biometric technology with its online identity verification suite in October.

“Data breaches have put hundreds of millions of personal records and passwords into the hands of fraudsters, but biometric technology, especially face authentication, holds universal promise for solving our user access security challenges,” said Kevin Alan Tussy, CEO of FaceTec. “ZoOm provides Jumio’s customers with 3D face authentication featuring iBeta/NIST Level 1&2 Certified Liveness Detection based on the ISO 30107 standard, making it secure enough to replace passwords, knowledge-based authentication, and even SMS-based two-factor authentication on over 10 billion supported devices.”

Nicholls notes that Gartner has predicted that among organizations using biometric authentication for any access point, implementation by smartphone will grow from less than 5 percent in 2018 to 70 percent in 2022.

FaceTec recently announced it achieved a perfect score in iBeta’s Level-2 presentation attack detection (PAD) certification test.

“If any company relies on a biometric for authentication, then they need to concern themselves with fraudsters spoofing their identities with photos, rvideo streams, or even wearing a mask,” Nicholls points out. “That’s why Jumio Authentication incorporates certified (face-based) liveness detection via Facetec.”

Jumio says sales of its biometric identity verification solutions grew by 80 percent in 2018.

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