Precise Biometrics adds to management team to strengthen strategic business development

Precise Biometrics has appointed Senior Sales Director Fredrik Sjöholm to the management team. Sjöholm is responsible for sales and business development of new product areas.

“Fredrik has extensive experience from sales and business development at international software companies and has particularly good knowledge about the Asian market where he also has worked locally,” said Håkan Persson, CEO of Precise Biometrics. “By bringing him in to the management team we strengthen the company’s strategic business development.”

Fredrik has several years experience in sales management and business development at technology companies such as Cybercom, ENEA, Sony Ericsson and Telelogic. Sjöholm holds a Bachelor of Science in Business and International Economics from Lund University in Sweden and has worked at Precise Biometrics for one year.

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