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IDnow facial biometrics to secure Lottoland against underage users


Online gaming and lottery company Lottoland has chosen IDnow to help transform its identification processes with facial biometrics to meet child protection requirements in a user-friendly way, according to a company announcement.

Lottoland customers will be able to use IDnow AutoIdent to verify their legal age quickly and without media discontinuity, the companies say. The process involves using IDnow’s Identity Verification-as-a-Service solution to perform a biometric check against a verified ID card, passport, or other ID document from one of 193 countries in real time. IDnow says AutoIdent also ensures faster detection of misuse or criminal activities.

As one of the largest online gaming companies in Europe, Lottoland has more than 20 international lotteries and approximately 10 million users.

New UK legislation requires all players to be registered and authenticated whenever they begin paying even free games, making identity verification a broad requirement.

“In our business, flexible customer service, security and legal compliance are crucial. With its online identification solution, IDnow offers us the very best in all areas,” says Lottoland CEO Nigel Birrell. “Many customers use our services via smartphone and fill out their tickets using our app while on the move. With IDnow AutoIdent, we can now accept orders independently from our service centre around the clock – worldwide. This will enable us to meet increasing global demand and provide our users with a perfect customer experience from the moment they sign up, without making any compromises regarding legal compliance.”

IDnow was also recently selected for remote onboarding by German insurance company Provinzial NordWest Group.

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