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Yoti partners on integrated digital identity and credential management, launches social purpose efforts

Yoti partners on integrated digital identity and credential management, launches social purpose efforts

Yoti has announced it will launch an integrated verified digital identity and credential management solution to the global market through a strategic partnership with New Zealand’s Jnctn.

The combined Yoti Jnctn solution will provide a digital credential wallet for businesses and individuals, allowing safe and secure issuance, storage, sharing and revoking of credentials. The credentials are matched to a verified personal ID with biometrics to prove they are genuine.

There are nearly one billion people in the world without a legally recognized form of identification, according to a January 2019 McKinsey report noted in the announcement, which the companies suggest the integrated solution can help with.

“Yoti’s digital ID app is transforming the way people prove who they are using their phone. JNCTN’s credential platform is transforming how people prove their qualifications and together we provide a powerful management tool for businesses and the consumer,” says Yoti CEO Robin Tombs. “This partnership is a strategic global market move, giving both companies the ability to provide a single solution that can be rapidly deployed and configured to meet customers’ requirements.”

“Working together will allow both of us to provide integrated identity and credential management solutions for international clients,” explains Jnctn Founder Wayne Stemp. “We see the partnership as eliminating the risks associated with increased fake identities, allowing businesses to be able to instantly identify and verify staff.  This will also give individuals the security needed to protect their identity and credentials from theft.”

Social purpose detailed

The company has also published a paper on “Social Purpose in a Time of Crisis,” and committed to publishing accuracy testing results for different demographics in an attempt to back up its support for Black Lives Matter, and social justice broadly.

Banks outlines the difference between a company making a public relations effort and a B Corp like Yoti towards the beginning of the 27-page paper, and provides some examples of mission statements and vision statements. As people become more interested in how companies behave, leading businesses are shifting approach from one focussed on “corporate social responsibility” to one driven by purpose.

The strategies of some major corporations are examined, for better and for worse, along with the troubled global market condition of trust in tech companies.

The paper culminates in a response to the “#showthereciepts” demand by Bank of America Vice President of Global Tech and Ops Laura Silva, who challenged companies claiming support for Black Lives Matter at the most commercially expedient time to back up their claims with transparency about their own diversity. The company provides a picture of its board and leadership team, details about its HR sanctions against workplace microaggressions, diversity guidelines and promotion policies, hiring and retention numbers, political donations and other aspects of its community engagement.

Yoti is also a founding member of the new Online Safety Tech Industry Association (OSTIA), an industry body established to promoting online safety.

The group includes a number of tech companies and advisory bodies, and is supported by the National Crime Agency, GCHQ, the Home Office, and NSPCC.

The company provides a question and answer with its Scotland Lead Gordon Scobbie, who represents Yoti on the OSTIA board, in a blog post.

The company has also joined the Point de Contact association to help combat online abuse and inappropriate content.

The organization was founded to facilitate the reporting of child sexual abuse material online, and also participates in efforts to protect children from online pornography. Joining Point de Contact will bring Yoti’s age checking technology to more platforms and businesses to protect children, the company says.

“We are thrilled to have Yoti on board as a new member,” comments Point de Contact’s President Jean-Christophe Le Toquin. “Safety by design and age verification tools are part of the solution to advance child online protection. The impact equation for us is always innovation for better protection.”

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