NuData implements 3-D Secure authentication protocol

NuData Security announced today it has integrated the EMV 3-D Secure authentication protocol.

The NuData solution uses layers of security including passive biometrics and behavioral intelligence to build an accurate digital user profile. This intelligence lets merchants select a frictionless checkout experience for trusted users or use additional security methods such as fingerprint or facial recognition only when additional verification is needed.

With NuData’s solution leveraging EMV 3DS, merchants can: provide intelligence to issuers to enhance decision-making, increase approvals and reduce false declines; maintain control over the consumer experience; detect fraudulent transactions up-front, preventing future fraud; decide how to process a transaction based on the risk intelligence provided, and; create and customize rules to cut down on manual reviews.

“NuData is using its native understanding of EMV 3DS to reinvent security for merchants by building safer, smarter ways to verify online transactions,” explains Ryan Wilk, VP of Customer Success at NuData.

This payment brand agnostic solution offers merchants more control over the consumer’s secure checkout experience in a single, simple-to-integrate package and is available globally and integrates with other authentication solutions including Mastercard Identity Check.

In May NuData was honored by FinTech Breakthrough for its leadership in fraud prevention.

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