ID.me beefs up executive team following a year of significant growth
Following a year of product launches and significant growth, digital identity platform ID.me has announced the expansion of its administrative lineup with the appointments of Ned Struzziero, Wade Callison, Brian Piccioni, and Melissa Blanken to its executive team. Pradheep Sampath has also stepped up as ID.me’s Chief Product Officer after serving a successful year as Vice President of Product.
Struzziero joins ID.me as VP of Public Sector and is expected to drive public sector growth by developing the market strategies and pipeline for this vertical. He previously served as VP of Business Development and Capture at Kforce Government Solutions and led the Federal Health team and secured over $200M for the organization.
Callison is the new VP of Healthcare and Financial Services responsible for leading the effort to grow the healthcare and financial services verticals. Prior to joining ID.me, Callison was the VP, Banking and Securities for Intralinks where he led go-to-market strategy and sales and was awarded two technology patents related to security products.
Piccioni joins ID.me as VP of Finance and will lead the finance team and shape the company’s financial strategy. He previously served as a turnaround CFO at ServInt and Mindseeker with a strong track record of success in revenue enhancement, cost reduction, and organizational design.
Blanken brings two decades of marketing experience to ID.me in her role as VP of Marketing and eCommerce. She is a B2C and B2B marketing executive with experience building a wide breadth of programs, growing revenue and profitability, and driving sales. Prior to ID.me, Blanken held various marketing roles for Constellation Energy, Clearwire, Sprint, Boost Mobile, and Nextel.
ID.me recently surpassed 10 million users on its platform, doubling its user count in just over a year. In the last year ID.me reports it added significant new capabilities to its platform including virtual in-person proofing, employment verification, and KYC and AML verification. The company also began authenticating healthcare providers in compliance with the DEA’s requirements for Electronic Prescription for Controlled Substances (EPCS) and last August earned accreditation against the new NIST 800-63-3 identity standards established to bind an individual’s legal identity to a digital login.