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Innovatrics says Latin American biometrics market growing, expects larger share

Innovatrics says Latin American biometrics market growing, expects larger share

The biometric landscape in Latin America is expanding and evolving, with 30 million people enrolled in the region, public sector opportunities on the rise, and increasing demand in the banking industry for multimodal biometric systems, according to an announcement from Innovatrics.

The company expects a very bright future in the region, and has prospects in the pipeline that will support a continuing increase in revenue and market share, according to Innovatrics LatAm and Iberia Business Development Director Oscar Flores. Innovatrics says its customer-oriented approach, cost-effectiveness, and high-quality solutions are leading to impressive penetration in the region’s growing market.

“The Latin American market may be incredibly vast and culturally diverse, but each country or state shares a common desire for local support, fast response times from the vendor, and a reliable identity management system,” opines Regional Manager for Brazil and LatAm, Carlos Okada, “In some cases, we form local partnerships for a complete solution involving hardware supply and document issuance. We also recruit local technical business consultants and sell to local integrators.”

The primary focus of Innovatrics so far is ABIS systems for driving licenses and digital certificate issuance, but the company says facial identification and recognition are not far behind. Innovatrics facial recognition technology placed on the leaderboard of NIST’s most recent FRVT Verification. Five Brazilian states have implemented Innovatrics ABIS for driving licenses, and the company says it is planning more training sessions and seminars after the success of its ABIS Masterclass in Brazil. Providing documentation, local language texts, and other support in a commitment of the company. Innovatrics has also been selling multimodal platforms to private entities, and has established a significant presence in Chile, Mexico, Peru, and Panama.

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