Jumio recognized for biometric identity proofing and corroboration market position by Gartner

Gartner’s Market Guide for Identity Proofing and Corroboration has recognized Jumio as a ‘Representative Vendor’ for its biometric identity services for the second year in a row.

Representative Vendors are chosen based on frequent inquiry by Gartner clients about the vendor, or offerings with capabilities unique or innovative among the industry, according to the announcement.

The market guide states in a key finding that breaches of personal data, including account credentials, continue unabated.

“The continued reliance on static data, public records or credit bureau data alone to either establish or substantiate trust in an identity is no longer simply unadvisable; it has become negligence,” according to the report. “Likewise, a refusal to invest in the gathering and assessment of negative and positive signals puts the burden of security on customers, which is increasingly unacceptable in a world that demands frictionless and secure interactions with businesses and organizations.”

The recognition follows on the announcement that Jumio has been declared by the Cyber Defense Global Awards to be a Leader in Authentication and Most Innovative in Biometrics. The company’s Vice President of Global Customer Success Ervinna Lim also recently won a Women in Cybersecurity award.

“Unfortunately, knowledge-based authentication is still an integral part of many remote identity verification and authentication processes,” said Robert Prigge, Jumio president. “We see that Gartner recommends the identity proofing solutions that rely on shared secret verification, such as out-of-wallet knowledge questions, or memorable personal data, be phased out. Modern enterprises now have a viable, more secure alternative to KBA with biometric-based identity verification and user authentication.”

Increasing overlap between authentication, identity proofing, and fraud detection responsibilities and capabilities is noted as a trend in the report, as is the orchestration of various methods of identifying returning customers. Gartner recommends that verification based on shared secrets be phased out.

Jumio says its 3D facial biometrics can be used for both initial identity proofing and ongoing user authentication, making it a viable alternative to knowledge-based verification and authentication. The company argues that using the same biometric for both processes allows organizations to effectively establish a basis from which to reliably assess digital identity for remote users.

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