Clear signs 25th sports partner to deliver frictionless, secure biometric fan experience

Fingerprint-Identification

Clear has now added a total of 25 sports partners to its biometric network, offering sports fans a seamless entry experience at the AT&T Center for San Antonio Spurs games, concerts and special events, and select San Antonio Rampage games, the NBA announced.

Under the partnership with the AT&T Center, there will be a special lane with biometric fingerprint recognition which will make it faster for fans to get to their seats, and more predictable for organizers. Enrollment for expedited entry is free and takes under five minutes to complete, according to the announcement.

“Our goal is to provide fans with a more predictable and secure experience from gate-to-seat so they can enjoy more of what they came to see,” said Ed O’Brien, Clear’s head of Sports. “The AT&T Center shares Clear’s commitment to making game day safer and easier, and we look forward to introducing additional innovative experiences for fans in the near future.”

Clear wants to introduce a single biometric ID that includes all data from national IDs and payment cards. AT&T Center is looking into rolling out Clear’s technology for biometric concessions that uses fingerprint recognition to let people buy food and drink and prove their age, and Biometric Ticketing that would eliminate the need for paper or mobile tickets.

“An excellent fan experience is our top goal at the AT&T Center,” said Casey Heverling, vice president and general manager of the AT&T Center. “Through this partnership with Clear, our fans who are Clear members, will be able to enjoy a quick, secure arrival process for Spurs games, select Rampage games, concerts, and special events.”

Clear biometric technology has been deployed at Boston Logan International Airport, at Cincinnati/Northern Kentucky International Airport (CVG), at Birmingham-Shuttlesworth International Airport, at UT Austin for frictionless fan access to football games, and provides biometrics for concessions purchases at New York’s Citi Field. Through its partnership with United Airlines, Clear has launched its biometric services at two new air travel hubs: George Bush Intercontinental Airport in Houston and Newark Liberty International Airport.

In June, Clear CEO Caryn Seidman-Becker and President Ken Cornick won the 2019 EY Entrepreneur Of The Year Award for the New York Region and last month took the EY Entrepreneur Of The Year 2019 US Technology Award.

After declaring bankruptcy in November 2009, the two bought their company back at an auction in February 2010 and rebranded it into a biometric security company with over 1,500 employees and 3 million subscribers, a profile by EY explains. After 9/11 they understood security would become very important, and in 2015 they made the move for the cloud. Since then, Clear has improved sign-up at airports and stadiums, delivering a faster, frictionless experience for users.

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